Chainway labs
Identify and recommend tools to refine/ streamline workflows and extend capabilities, including social listening, audience data, and web/ app analytics.
Proactively map social media calendars, initiatives and events, and develop supporting communication plans (i.e. audience, vehicle, cadence, and messaging).
Create and edit advertising and social media copy, creative designs, email and web page layouts. Social media/advertising copywriting skills are important.
Measure the performance of all Marketing Campaigns, reporting and assessing against goals (ROI and KPIs)
Qualifications & Competencies
Bachelor’s degree or equivalent
Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
Experience with SEO and SEM, strong written, verbal and collaboration skills.
Skillful with graphics design software for social media posting.
Experience with social media tools for customer engagement and generating leads.
Ability to use hubspot, mailchimp and other email marketing suites will be added advantage
Attributes:
Ability to work effectively as a team player or independently, in a fast-paced environment while prioritizing projects to ensure timely deliverables.
Excellent organizational skills, strong analytical skills, strong communication and interpersonal skills.
Keen interest in e-commerce, vast and intense knowledge of e-commerce trends, market conditions and consumer behaviour.
Superb customer service and customer relationship management.
