Roles:
-Transform ideas, messages, and concepts into visual assets
-Ensure clarity, consistency, and appeal in all visual materials
-Design logos, brand guidelines, and visual identities
Maintain brand consistency across all design outputs
—Collaborate on the creation of marketing campaigns and brand assets
Create visuals for ads (digital and print), social media, posters, banners, and email campaigns
Work with marketing teams to support product or campaign launches
Design brochures, flyers, magazines, business cards, packaging, etc.
-Prepare print-ready files with correct specifications (e.g., CMYK, bleed, resolution)
-Design graphics for websites, mobile apps, and social media platforms
-Create assets for UI elements, icons, and infographics
-Arrange text, images, and elements for readability and visual impact
Use design principles such as alignment, balance, contrast, and hierarchy
Edit and retouch photos for use in various media
Combine images to create composites or artistic visuals