Topset
Develop and maintain TopSet’s brand guidelines, ensuring consistency across all visual elements.
• Collaborate with the marketing and communications team to create cohesive and impactful brand visuals.
Visual Design:
• Design digital and print materials, including social media graphics, website visuals, email templates, advertisements, and promotional materials.
• Create engaging animations and video content for social media and other digital platforms.
Cultural Representation:
• Ensure all designs are culturally sensitive and accurately represent Yoruba, Igbo, and other African cultures.
• Research and integrate cultural elements and symbols into design work to enhance cultural pride and awareness.
Collaboration:
Work closely with the content and social media teams to align visual content with brand messaging.
• Provide design support for product announcements, events, and promotional campaigns.
Innovation:
• Stay updated on design trends and best practices to continually enhance TopSet’s visual presence.
• Experiment with new design tools and techniques to create fresh and innovative content.
Qualifications:
• 3+ years of experience in brand design, preferably within the edutech or cultural sectors.
Skills:
• Proficiency in Adobe Creative Suite (Photoshop, Figma, Illustrator, InDesign, After Effects) and other design tools.
• Strong portfolio showcasing a range of creative and culturally representative design work.
• Excellent understanding of typography, color theory, and layout principles.
• Experience with animation, website design, and video editing is a plus.
